Classics Collection 2018
Heritage American tennis brand K•SWISS offers a sneak peek of their ‘Classics’ collection, set to launch across Europe in 2018. The line sees the brand revisit their prominence in the late 90’s, early 2000’s hip-hop scene, featuring a selection of unisex apparel and footwear taken directly from the K•SWISS archives.
Shot by Alex De Mora
The campaign casts notable models Shamel Kendrick, Fifi Anicah and Ally Lou, alongside some local names and faces. Inspired by the brand's connection to authentic urban culture, the look book unites past and present, illustrating the parallels with modern youth culture.